The promotional products industry represents over $22 billion in North America. This is an industry that with diligence and commitment to using eco-friendly products, we, can effect significant change towards sustainability.

In 2021, consumers expect businesses to be socially conscious. Introducing eco-friendly products into your brand's marketing strategy improves your brand image and is better for the planet.

Sustainable products provide environmental, social, and economic benefits while protecting public health, welfare, and environment over their full commercial cycle, from the extraction of raw materials to final disposal.

Sustainable promotional products can be made from all-natural materials, but they also make it easier for recipients to have a positive impact on the environment by reducing waste and recycling.

According to the Advertising Specialty Institute (ASI)’s 2020 Global Ad Impressions study, 46% of consumers are reported to have a more favourable opinion of an advertiser if the promotional product they receive is environmentally friendly.

A third of people 55+ say they’ve purchased more environmentally friendly products in 2019 than in 2018.

Products that support sustainability have significantly risen in popularity. With single-use plastic bans, brands are creating items that allow users to reduce, reuse, and recycle. There are new options being added every day such as: reusable cutlery, drinkware, notebooks, writing instruments, and clothing.

Using zero-waste products is one way to share sustainable values with employees and customers.